PayPal PR Manager, Hong Kong, Korea and Taiwan in Wan Chai, Hong Kong

PR Manager, Hong Kong, Korea and Taiwanin Wanchaiat PayPal

Date Posted: 5/26/2017

Job Snapshot

  • Employee Type: Full-Time

  • Location:

  • Job Type:

  • Experience: Not Specified

  • Date Posted: 5/26/2017

  • Job ID: R0018978

About Us


At PayPal, we believe that now is the time to democratize financial services so that moving and managing money is a right for all citizens, not just the affluent. We are driven by this purpose, and we uphold our cultural values of collaboration, innovation, wellness and inclusion as our guide for making decisions and conducting business every day. It is our duty and privilege to be customer champions and put those we serve at the center of everything we do.

We are one team that respects and values diversity of thought for everyone, everywhere, and we actively seek to create an energizing workplace that brings out the best in all of us. If you’re ready to shape the future of money, join the team at PayPal. We're proud to work here. You will be too.

Job Description

We are looking for an experienced PR Manager to lead the strategy and execution of PayPal’s communications activities for our business unit based in Hong Kong, which covers the geographical markets of Hong Kong, Korea and Taiwan (HKT).

This role will be responsible for the strategy and execution of PayPal’s communications activities for our business unit based in Hong Kong, which covers the geographical markets of Hong Kong, Korea and Taiwan (HKT). This person will work closely with the APAC communications teams to develop and implement PR plans that help PayPal succeed in HKT, and also be a strong partner to our Country Manager in providing strategic counsel on-the-ground for our daily operations.

This role includes developing an integrated, strategic communications strategy and driving the company’s consumer, corporate and trade media relations activities to reinforce PayPal’s leadership position primarily in the Hong Kong market. This person must have strong, local media relations across TV, print and online media, and proven experience in managing issues with the local media. This role will also lead reputation and risk communications in the APAC region for PayPal.

This role will be supported by a local PR agency team (Hong Kong) and will need to demonstrate solid experience in working with PR agencies to deliver results in a cost-effective way.

The successful candidate will be a results-driven and solutions-oriented individual, adept at multi-tasking in a fast-paced environment. This person must be a strong collaborator, and able to drive through the role of communications in a highly disruptive industry.

Key responsibilities will be:

  • Work closely with the APAC Head of Communications to ensure implementation of a strong local communications plan.

  • Be a strong consultant to the Country Manager and other functional leaders for in-market communications needs for HKT.

  • Develop and oversee the implementation of the communications strategy that positions PayPal as a global brand leader in the market.

  • Manage the on-the-ground media relations, issues management, crisis communications, content creation, and corporate and brand storytelling narratives.

  • Establish communications governance and guidelines for country-level programs.

  • Demonstrate strong results in PR output and/or influencer relations.


  • 8-10 years of experience in communications and/or marketing, and at least 3 years in managing an internal PR team and/or an agency team

  • Up-to-date understanding and knowledge of the traditional media and social media landscape in Hong Kong (knowledge of the Korea and Taiwan is an added advantage).

  • Ability to deliver a successful communications program that considers the strategic business priorities of the HKT business unit.

  • Track record in handling sensitive media issues/crisis communications and providing prompt counsel/media responses.

  • Demonstrated ability to work successfully in a highly matrixed, fast-paced environment.

  • Experience in working with a regional and global communications team.

  • Able to achieve alignment and collaboration among individuals and groups with often disparate objectives.

  • Strong media relationships across business, consumer and trade outlets.

  • Strong influencer relations is an added advantage.

Individuals seeking employment at PayPal are considered without regard to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, or sexual orientation. You have the opportunity to provide the following information in order to help us comply with federal and state Equal Employment Opportunity/Affirmative Action record keeping, reporting, and other legal requirements.